NEW YORK–July 7, 2015–Morgan James’s new release, Profit in Plain Sight: The Prove Leadership Path to Unlock Profit, Passion, and Growth by Anne C. Graham, provides business owners with a concrete plan for maximizing profit in ways they never thought were possible.
Current economic conditions might indicate that making profit is nearly impossible without first taking dangerous risks and incurring large amounts of debt. However, Profit in Plain Sight dismisses that myth and many others that claim huge profits are out of reach. Full of strategies and new tips, Profit in Plain Sight emboldens readers to take new steps and find new profits.
Profit in Plain Sight shows readers exactly what they need to do to:
1. Get Buy-in: Activate the three uncommon Drivers that shatter speed limits, get people on board, and change behaviors almost overnight.
2. Generate Loyalty: Implement the single most effective way to keep the customers in business from cozying up to competition.
3. Maximize Top Line Growth: Achieve ‘the nirvana’ of Top Line growth by selling more products and services, to more customers, at higher prices.
4. Optimize Bottom Line Profits: Plug hidden profit leaks and stop vampire customers from sucking the lifeblood from their businesses.
5. Differentiate for Competitive Advantage: Attract customers in droves with the overlooked but common-sense strategy that simultaneously drives unnecessary costs right out of their system.
6. Innovate and Win: Leave competitors wondering what happened with the 21 paths to low cost, low risk, stealth innovation that they can’t just copy.
7. Implement for Results: Simply follow the Action Plans to make it happen.
With real life examples and clever illustrations, Profit in Plain Sight is an entertaining and educating read. Each chapter ends with questions and activities to get business owners thinking about their companies and how to incorporate these new strategies. Graham’s no-nonsense tone encourages owners to make bold changes, finding new and better ways to run their companies, giving them resources to accomplish the dreams they never thought were possible.
If you would like more information about this topic, or to schedule an interview with Anne C. Graham, please call Nickcole Watkins at 212.655.5470 Ext 204.
About the Author:
An author, speaker, radio host, and profit and growth accelerator, Anne C. Graham shares entertaining stories of success and failure to create AHA! Moments for business leaders everywhere. Graham started out working for two Fortune 500 companies, but soon decided she preferred working with smaller companies. Since then, she has helped businesses in industries such as manufacturing, high tech, pharmaceuticals, financial services, and telecommunications double their profitability within one year. Graham has also taught in University of British Columbia’s MBA program and has served as an executive in residence. In order to raise money for Alzheimer’s research, Graham fundraised and summited Mt. Kilimanjaro, even though she “doesn’t camp and doesn’t do hills.” Graham lives in Vancouver, British Columbia, and can be found on Whistler’s ski hills in the winter and on her 36’ Trojan Sportfish in the summer.
More About This Title:
Profit in Plain Sight: The Prove Leadership Path to Unlock Profit, Passion, and Growth by Anne C. Graham will be released by Morgan James Publishing on July 7, 2015. Profit in Plain Sight—ISBN 978-1630472917—has 328 pages and is being sold as a trade paperback for $24.95 and hardcover for $45.95.
About Morgan James Publishing:
Morgan James Publishing (www.MorganJamesPublishing.com) provides entrepreneurs with the vital information, inspiration, and guidance they need to be successful. Morgan James Publishing, The Entrepreneurial Publisher™, has been recognized by Publisher’s Weekly, for three years, on their fast growing press list and is reported as being the future of publishing.
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