NEW YORK—Feb. 8, 2022—Morgan James’ new release, The Human Sales Factor: The H2H Equation for Connecting, Persuading, and Closing the Deal, by Lance Tyson, is a peek under the hood of Lance Tyson’s proven, predictable, scalable process designed for sales  teams, yet still approachable and applicable for individuals who want to increase the chances of getting anything they want or need.

An applicable business and success guide for any individual, The Human Sales Factor teaches the people skills needed to connect human-to-human. Additionally, by teaching how to create opportunity and connections, The Human Sales Factor shows how businesspeople and investors can get in the door to see their high-value targets and prospects.

A blueprint that presents the attitude needed to succeed in selling an idea, concept, product, or service, The Human Sales Factor shows sales leaders and their teams how to lay out their strategy and tactics while making it feel organic. The Human Sales Factor is an overall guide to success that helps individuals achieve anything they desire.

If you would like more information about this topic, or to schedule an interview with Lance Tyson, please contact authorsupport@morganjamespublishing.com.

About the Author: Over the past two decades, Lance Tyson has followed his passion for developing strong business leaders and their salespeople by tapping into his natural ability to connect with people and foster an environment for learning and coaching. As owner, President, and CEO of Tyson Group, Lance facilitates, trains, and conducts over one hundred workshops annually in areas such as performance management, leadership, sales, sales management, customer service, and team building. In 2002, Lance took over several Dale Carnegie Training operations in the Midwest. He started with Cleveland, then rolled up to Columbus, and eventually took over the Cincinnati and Indianapolis marketplaces. Under Lance’s leadership, these marketplaces experienced 230% growth to become the largest Dale Carnegie Training operation. In 2010, Lance sold his interest in Dale Carnegie and formed PRSPX in Dublin, Ohio, to help clients build an effective sales ecosystem. PRSPX has been restructured as Tyson Group in order to provide services to assess sales teams, diagnose their needs, and equip them to be better salespeople and leaders. Lance now focuses on the mission of Tyson Group: to coach, train, and consult with sales leaders and their teams to compete in a complex world. Lance currently lives in Dublin, Ohio, with his wife and three kids.

More About This Title: The Human Sales Factor: The H2H Equation for Connecting, Persuading, and Closing the Deal, by Lance Tyson, will be released by Morgan James Publishing on February 8, 2022. The Human Sales Factor —9781631957055 —has 150 pages and is being sold as a trade paperback for $17.95.

About Morgan James Publishing: Morgan James publishes trade quality titles designed to educate, encourage, inspire, or entertain readers with current, consistent, relevant topics that are available everywhere books are sold. 

( www.MorganJamesPublishing.com )